Meet the Team

Thank you for checking out my Food Substitution Calculator. This tool was created to allow you to freely substitute your “On Plan” dieting foods for almost unlimited food flexibility. The calculator substitutes your portioned “On Plan” dieting foods with another food of your choice based on calories so you’re always on plan and not handcuffed to eating the same thing over and over again.

If you’re unsure of how to use the Food Substitutions Calculator, click image below  to download it provides a list of of food groups to make it easier for you to understand how to substitute correctly (i.e. Protein for Protein, Carbohydrate for Carbohydrates, and Fats for Fats).

Jennifer Van Barneveld-Pe

Coach JVB is a Fitness Expert, Nutritionist, Health/Wellness Writer, Diet Coach, Entrepreneur, and Mommy Blogger. After spending years as a Before and After Transformation Consultant for numerous Diet and Fitness companies, with campaigns being seen in countless magazines and television commercials across the world, Jennifer has now created a successful brand name for herself. Each day she motivates hundreds of her own clients from around the world including providing daily wellness tips on her website and various Social Media pages. As a Coach and motivator, Jennifer has a unique connection with each of her STRONG GIRLS and STRONG MOMMIES that stems from sharing her own wellness journey.

Beginning her career in fitness as a Personal Trainer at the very young age of 18 while attending York University, Jennifer’s passion for Exercise Science and Nutrition, and commitment to continued learning and research, is complimented by her years of working at some of the world’s biggest Sports Nutrition companies and learning under some of the biggest and most notable names in the Fitness Industry. Further to that, she has logged in thousands of hours as a Personal Trainer and Boot Camp Instructor prior to branching out on her own. Today she specializes in the field of Fat Loss, Corrective Exercise, Holistic Nutrition, Prenatal and Postnatal Exercise, and is known for her clients’ dramatic Success Stories which she features on a daily basis.

Jennifer is also an accomplished Wellness Writer with articles featured in Inside Fitness and her recently launched STRONG LIKE MOMMY Prenatal ebook. She is also hard at work with her STRONG LIKE MOMMY follow-up ebook on Postnatal Exercise and Nutrition which will be launched later this year.

In 2013, Jennifer was featured by Staples Canada as a Small Business Success Story and has not looked back since. She is a Brand Ambassador for sports clothing mega giant Under Armour and also serves a dual roll as Panel Advisory/Spokesperson for Interactive Nutrition.

After the birth of her son, March 2015, Jennifer was featured as the #3 Fitness Model in Inside Fitness’ Hot and Fit 100 at 6 months Postpartum and landed her very 1st national Fitness cover for Inside Fitness Women at 11 months Postpartum.

Jennifer’s mission is to help her clients move away from behaviours that no longer add value to their health and to begin embracing new habits that are more in line with their fitness goals – the STRONG GIRLS way.

Coach Nadine Shaban

More information coming soon

Coach Jordanna Nativ

More information coming soon

I'm Jenny, your new fitness best friend.

I transform moms like you into fitness models by teaching you how to prioritize yourself. I’ll arm you with the resources, knowledge, and supportive girl gang you need to completely change your life. 

I also mentor fitness professionals, coaches, and entrepreneurs to wild success. If this sounds like you, I’ll help you take your business to the next level. 

Whether your goal is to become a published fitness model, better lead your coaching clients, or elevate your career… I’ve got you!

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The coaching program to take your Fitness Goals to the next level! We’ve helped transform the lives of thousands of women. Stop wasting money on diets that don’t work and instead become the strongest and most confident version of yourself with results that last.

I transform moms into fitness models.

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